Welcoming Gordon Watson to the Hupo Global Advisory Board

One of the most accomplished leaders in global insurance – former CEO of AXA for Asia, the Middle East & Africa, and former Regional CEO of AIA Group – is building alongside us.

Today we're introducing the first member of Hupo's inaugural Global Advisory Board: Gordon Watson.

Over a career spanning New York, London, Tokyo, Seoul, Dubai, and Hong Kong, Gordon has run insurance distribution at a scale very few people ever have. He served as AXA Group CEO for Asia, the Middle East and Africa, and earlier as Regional Chief Executive of AIA Group. Today he is a Senior Advisor to the AXA Group, where he chairs and sits on a number of AXA boards across Asia Pacific, and he also serves on the Liberty Mutual Board of Directors.

We wanted to work with Gordon for a reason. No one understands better what it takes to grow a business through its advisors – or how much of the protection gap persists precisely because reaching the next customer has always been too expensive. Our mission is to transform the productivity and economics of the distribution frontline, and make financial security accessible to everyone. Gordon has spent decades at the helm to address exactly that challenge, across dozens of very different markets. He keeps us honest about what actually works.

Throughout my career, I've worked to build businesses through advisors and to raise the standard of excellence across our industry. That curiosity hasn't faded — I'm still deeply engaged in the question of how we close the protection gap and reach the people who need it most. I love what Hupo is building. It gives me real confidence that this future is within reach."

— Gordon Watson

"Gordon has been captain of the ship at the very top of this industry across more markets than almost anyone we know. Having him validate and challenge how we think – and point us towards the right people and right direction – has been transformative in how we scale."

— Jean Neo, Co-Founder, Hupo

Gordon is the first of our Global Advisory Board we'll be announcing over the coming weeks. Grateful to be building with you, Gordon.